What is SEO for AI?

SEO for AI, often called Generative Engine optimization or GEO, is the practice of making your content discoverable and quotable by AI systems. Traditional SEO targets blue links, while SEO for AI targets the answers generated by tools like ChatGPT, Perplexity, and Google AI Overviews. At GeoDigital Agency, we optimise structure, clarity, authority, and factual signals so AI models can extract and cite your information accurately. This involves clean formatting, strong entity associations, trustworthy sourcing, and answer-ready content. The goal is simple. When someone asks an AI a question in your niche, your brand becomes part of the response.